Tickets on sale now! Call (831)458-6391

Register Here

Tickets: $15 – Pre-ordered Box Lunches: $15

California Designers Sale – More Than 30 Professional Designers

Palo Alto Medical Foundation Cancer Care Program – An Immensely Important Cause

Please join us for our second Step Into Fashion fundraising event to benefit Cancer Care in Santa Cruz. More than thirty fabulous designers will be selling their newest clothing designs, handbags, accessories, jewelry, wearable art and more at affordable prices. Complimentary style workshops and on-site consultations will be offered by renowned stylist Alyce Parsons. Throughout the day there will be free* door prize drawings for trips and jewelry.
*Must be present to win.

Proceeds raised from the event will help provide needed equipment and technology for breast and prostate cancer patients.

Saturday, April 8 2017
10:00 a.m. to 4:00 p.m.

Cocoanut Grove
400 Beach Street
Santa Cruz, CA 95060

Get Directions

Tickets and parking are $15 each and boxed lunches are $15 each. Boxed lunches must be pre-ordered. We are also seeking sponsors for this worthwhile event. Sponsors will receive tickets to a special pre-event as well as early admission to the designers’ sale and promotion prior to and at the event. Buy tickets, become a sponsor or make a donation.

11:30 am Seminar by Renowned Image Consultant, Alyce Parsons
11:30 am-1:30 pm Boxed lunches
12:30 pm ScarfMagic by Joyce Anderson
1:30 pm Seminar by Alyce Parsons
2:00-3:00 pm Complimentary Tea Time with coffee, tea and scones
2:30 pm ScarfMagic by Joyce Anderson

Shopping, strolling models and door prize drawings (must be present to win) throughout the day. Free shopping bag and glass of champagne (while supplies last)

Register Now

For more information, email or call 831-325-3121.


Joyce Anderson Productions
Anderson Christie Real Estate
Anne & Ronald Asadoor
Back Nine Grill & Bar
Benito & Azzaro Pacific Gardens Chapel
Mrs. Maureen Benito
Bogard Construction
Café Cruz
Dan Casagrande Reverse Mortgage Specialist
Renée Chyle of Gold Rush Jewelers
Larry deGhetaldi, MD & Lynne Hubenette
Dell Williams Jewelers
Dignity Health Dominican Hospital
Sandra & Charles Eldridge, MD
Erik’s DeliCafé
First Transit
Gayle’s Bakery & Rosticceria
Shannon & Richard Gerety
Lifestyle Culinary Arts/Food Lounge
MacKenzies Chocolates
Harriet & George Mainis
Karla Stevens Mainis Realtor
Meisser Seales Riccabona LLP
Omega Nu of Santa Cruz
Ow Family Properties
Palo Alto Foundation Medical Group
Petrinovich, Pugh & Co. LLP
Santa Cruz County Bank
Santa Cruz Seaside Company
Santa Cruz Sentinel
Pam Santacroce
SFX Preferred Resorts
Shaffer & Associates
Shopper’s Corner
Sally & Tom Suchevits

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